L’Oréal Paris
Design vision and strategy for the brand's flagship digital platform, shaping its editorial identity and creative outputs across fifty-five of international markets.
Design for Le Défilé, L'Oréal Paris's annual Fashion Week event in Paris. Shaped a live destination that captured the show in real time and extended its reach to over 1.5 million viewers globally.
Beauty Genius, L'Oréal Paris's AI-powered beauty assistant, was unveiled at CES 2024 in Las Vegas by Nicolas Hieronimus, CEO of L'Oréal, and Barbara Lavernos, Deputy CEO of the Group. Contributed to the launch through art direction on the brand identity and digital expression of the product.
-
Client
L'Oréal Paris
-
Année
2025
-
Rôles
Design system designer, Directeur Artistique Web, Directeur de Création Web, UI Designer, UX Designer
-
Agence
iCrossing (Hearst)
-
Équipe
2024 - 2025 Creative Team :
Head of Design : Sarah Norrsken
Project Director : Mayssa Ferjani / Clémentine Laurent
2020- 2024 Creative Team :
Head of Design : Simon Loizeau
Project Director : Romain Goutte (until 2022), Mayssa Ferjani (2022-2025)
Art Director : Sarah Norrsken
Art Director : Aline Davion
2018-2020 Creative Team :
Creative Director : Kiem Vu
Art Director : Simon Loizeau
Project Director : Romain Goutte
Designer : Sarah Norrsken (2018)
Sarah
Marques
Chanel, L'Oréal Groupe, Gucci, Balmain, Jaeger-LeCoultre, Ami Paris, GQ France, Ebay, National Geographic, Disney, Théâtre des Champs-Elysées
collaborer avec Sarah
Une idée ? Un projet ?
Contactez-nous pour en discuter et déterminer ensemble l’organisation qui vous conviendra.